BAIC Owners Weekend adventure News
BAIC Strengthens Owner Community Through Weekend Adventure
Bandar Seri Begawan, Brunei, 05 July 2026 – TCY Motors, the official distributor of BAIC in Brunei Darussalam, successfully brought together BAIC owners for an exclusive Owners’ Weekend Adventure, commemorating the company’s 65th Anniversary while reaffirming its commitment to building a strong and lasting community of BAIC owners.
The event welcomed owners of the BAIC X55, BJ30, and BJ40, who gathered at the BAIC Showroom before embarking on a leisurely convoy drive to The Abode Resort & Spa. More than just a scenic weekend drive, the event served as an opportunity for customers to connect with fellow BAIC owners, engage with the BAIC team, and celebrate their shared passion for the brand.
Upon arriving at The Abode Resort & Spa, participants enjoyed a relaxing afternoon filled with activities, networking, and an exclusive first look at a BAIC BJ40 Special Anniversary Edition, which was showcased exclusively for attending owners. The display highlighted BAIC Brunei’s continuous evolution in combining rugged capability with distinctive styling, generating strong interest among enthusiasts.
Adding to the excitement, TCY Motors treated guests to a special preview video teasing what lies ahead for the BAIC BJ40 lineup. The exclusive presentation offered attendees an exciting glimpse into the future, hinting at an upcoming limited edition of a light off-road edition and a hardcore edition of the iconic SUV.
The event reflects TCY Motors’ ongoing efforts to create meaningful experiences beyond vehicle ownership. By bringing customers together through engaging lifestyle activities, the company continues to strengthen relationships with its growing community while celebrating an important milestone in its 65-year history.
“Celebrating our 65th anniversary is not only about reflecting on our journey but also about appreciating the customers who have placed their trust in us over the years,” said Mr. Teng Chee Kiong, chairman of TCY Motors. “The BAIC Owners’ Weekend Adventure is our way of thanking our owners for being part of the BAIC family while giving them exclusive experiences and a glimpse of exciting products that are on the horizon.”
As BAIC continues to expand its presence in Brunei, TCY Motors remains committed to delivering not only innovative vehicles but also memorable ownership experiences through community-driven initiatives, customer engagement activities, and exclusive events.
The BAIC Owners’ Weekend Adventure marks another milestone in TCY Motors’ ongoing mission to foster a vibrant owners’ community while celebrating six and a half decades of automotive excellence and customer trust in Brunei Darussalam.